---
title: "About us | Configo"
description: "Meet the people behind Configo. We built the CPQ solution because we were missing it ourselves. Learn more about our history, values and mission."
canonical: "https://configo.ai/en/about"
locale: "en"
last_updated: "2026-06-17"
---

# Built by people who know your everyday work

Configo didn’t start in an office with whiteboards and brainstorming sessions. It started with frustrations in a real company.

[Contact us](/en/contact)[See our cases](/en/case-studies)

![Luca](/assets/luca-B71hnTVr.png)![Lauritz](/assets/lauritz-DAMlL0WZ.png)

## Our story

It all started in **Alulock** - a company that sells customized access solutions to industry and construction. Every day, the sales team struggled with the same challenges:

-   Excel sheets that became more and more complex
-   Price errors that were costly - or lost orders
-   Hours spent making quotes that should take minutes
-   Inconsistent pricing between salespeople

**Luca** and **Lauritz** decided to do something about it. They were looking for a CPQ solution that fit a Danish SME - but only found expensive, complex systems designed for multinational corporations.

So they built their own. First as an internal tool. Then as a platform others could use. **Configo** was born.

Today, Configo helps Danish industrial companies save time, reduce errors, and win more orders. We understand your everyday reality - because we have lived it ourselves.

## Meet the team

![Luca](/assets/luca-B71hnTVr.png)

### Luca

Co-founder

Experience from Alulock with selling customized access solutions. Experienced daily frustrations with Excel-based quotes and complex price configurations.

[![LinkedIn](/assets/linkedin-logo-DmIs0znK.png)](https://www.linkedin.com/in/luca-lonardi-b15130153/)

![Lauritz](/assets/lauritz-DAMlL0WZ.png)

### Lauritz

Co-founder

Technical background and experience from Alulock. Developed the first versions of Configo to solve the concrete challenges in everyday work.

[![LinkedIn](/assets/linkedin-logo-DmIs0znK.png)](https://www.linkedin.com/in/lauritz-timm/)

## Our values

What we believe in, and what drives us.

### Practical

We build software that solves real problems. No fancy features without purpose - only what creates value.

### Close to the customer

We have been in your shoes ourselves. That is why we listen and adapt the solution to your everyday reality.

### Simplicity

Complex products do not require complex software. We make the difficult simple.

## Security and compliance

Your data is in safe hands.

![GDPR-compliant](/assets/gdpr-badge-DI56-Vfj.png)

### GDPR-compliant

All data is processed in accordance with GDPR and European legislation.

![EU hosting](/assets/eu-hosting-badge-CSOJ-DOC.png)

### EU hosting

Your data is hosted on secure servers in the EU - never outside Europe.

### Danish support

Get help in Danish from people who understand your industry.

## Let’s have a chat

We’d love to hear about your challenges - and show you how we can help.

[Contact us](/en/contact)